Founder - Simon Dallyn

DALLYN + CO is a boutique executive search partner to growth-focused hospitality brands across the UK, Europe, the Middle East and the Americas.

We work with founders, operators and investors building ambitious restaurant groups, lifestyle concepts and private members’ platforms, securing senior leadership that strengthens culture, drives performance and supports sustainable expansion.

Our Perspective

Hospitality businesses are built on people.

As concepts grow, the pressure shifts. What worked when the founder was on the floor every night doesn’t always translate across multiple sites, new cities or new markets.

Standards stretch. Culture becomes harder to protect. Decision making slows. Good people get pulled in too many directions.

That’s usually when we’re brought in.

We work with founders and senior operators who recognise the next phase of growth requires stronger leadership around them, whether that’s a group operations lead, a senior culinary figure, a commercial voice at board level, or an experienced GM who can anchor a flagship.

Our focus is senior-level search across:

  • C-Suite & Group Leadership

  • Multi-Site Operations

  • Culinary & Concept Leadership

  • Corporate & Strategic Functions

We take on a limited number of mandates at any one time to stay close to each search and ensure the right long-term fit, operationally and culturally.

A Direct Partnership

DALLYN + CO was founded by Simon Dallyn, whose career has been built within the international hospitality sector.

Clients work directly with Simon on every search. There are no junior handovers and no layered account management. This ensures discretion, clarity and alignment from first brief to final appointment.

The firm remains intentionally boutique, enabling agility, focus and a high level of personal involvement across each engagement.

Who We Partner With

Our clients typically include:

  • Founder-led restaurant groups

  • Capital-backed hospitality platforms

  • International expansion projects

  • Luxury lifestyle and private members’ concepts

We are selective in the partnerships we undertake, working with organisations where leadership genuinely influences growth trajectory, operational consistency and long-term brand strength.